AdRhino
AdRhino helps SMB owners grow their revenues profitably by using paid ads on Google, Facebook, Instagram & Bing.

The goal: Building a Marketing Agency with 60%+ Gross Margins
When Nick Huber and Anil Yasyerli, founder and CEO of Brite, decided to partner to build a marketing agency to help SMBs manage their Google Ads and Facebook Ads accounts, their goal was to provide a quality service at mid-tier agency prices with 60%+ gross margins.
Knowing the salary requirements of top-tier US talent, they quickly concluded that building their team in the US would not help them accomplish their goal.
The solution: Top 1% Talent from LATAM
With his prior experience building a large global marketing team at PadSplit, Anil decided to focus on talent from Colombia and Argentina. Brite quickly recognized that most big advertising agencies, such as the Publicis Groupe, had a significant operational presence in Bogota and Buenos Aires.
Over one year, Brite sourced eight candidates for AdRhino in media buyer, account manager, marketing analytics and graphic designer roles. AdRhino served over 40 clients with a team of 8 top-tier agency talent and achieved 60%+ gross margins.